GERRY L. PUCKETT, MBA.
Marketing, Advertising and Public Relations
2549 ALISONS STREET | LEWIS CENTER | OHIO |43035
INNOVATIVE MARKETING AND COMMUNICATION LEADER WITH TWENTY-ONE YEARS OF EXPERIENCE. A PROVEN LEADER AND TEAM PLAYER. FLEXIBLE AND VERSATILE – ABLE TO MAINTAIN A SENSE OF HUMOR UNDER PRESSURE – POISED AND PROFESSIONAL ALWAYS SEEKING TO ACHIEVE GOALS.
BRAND STRATEGIST
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STRATEGIC MARKETING
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DIGITAL MARKETING
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SOCIAL MEDIA: FACEBOOK, TWITTER, INSTAGRAM & LINKEDIN
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BROADCAST CREATION
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PROMOTIONS
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ADVERTISING AND PRODUCT PROMOTION
CONTENT CREATOR
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COMMERCIALS
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PRESS RELEASES
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DIGITAL COMMERCIALS
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GRAPHICS AND VIDEOS
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PRINT ADS
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QR CODES
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WEB DESIGN
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EXECUTIVE PRODUCER OF HIGH SCHOOL FOOTBALL BROADCAST - FRIDAY NIGHT RIVALS
LEADERSHIP
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CUSTOMER SERVICE / RELATIONSHIPS
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EXPERIENCE MANAGING 7 BROADCAST STATIONS IN 3 DIFFERENT MARKETS
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LEAD AND MENTOR 12 MEMBER TEAM
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MBA IN ORGANIZATION MANAGEMENT
LEADERSHIP
PROFFESSIONAL EXPERIENCE
MARKETING & CREATIVE SERVICES DIRECTOR
2017 - PRESENT
PROMOTION MANAGER
2013 - 2017
MARKETING PRODUCER
2009 - 2013
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CREATE AWARD WINNING AND EMMY NOMINATED MARKETING CAMPAIGNS THAT HAVE INCREASED STATION RATINGS YEAR-TO-YEAR 9%
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MANAGED BROADCAST MARKETING CAMPAIGNS FOR NON-PROFITS THAT PRODUCED MORE THAN $550,000 IN DONATIONS
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OVERSEE THE MARKETING STRATEGY COLUMBUS (ABC 6, FOX 28, CW COLUMBUS) ST. LOUIS (ABC 30) AND WHEELING (NBC 9, FOX 9.2 & MYTV 9.3)
MARKETING PRODUCER
2007 - 2009
DIRECTOR & PRODUCER
2004 - 2007
PHOTOGRAPHER EDITOR
2000 - 2004
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PRODUCED AND EDITED AWARD WINNING DOCUMENTARY SPECIAL
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DESIGNED PRINT ADS FOR WEEKLY HEALTH SEGMENT
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WROTE, EDITED AND PRODUCED FOR DAILY NEWSCASTS AND WEEKLY SEGMENTS
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CONSTRUCTED AND EDITED PSAS AND STATION IMAGE PROMOS FOR 10TV AND ONN.
AWARDS
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2X PROMAX SILVER WINNER FOR BEST MARKETING CAMPAIGN
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5X NOMINEE FOR NATIONAL PROMAX MARKETING AWARD
EMMY - OHIO VALLEY CHAPTER
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8X OHIO VALLEY EMMY NOMINEE, INCLUDING: BEST WRITER, BEST CAMPAIGN, BEST SPOT, BEST PSA
ADDITIONAL EXPERIENCE
PERSONALITY & ACCOUNT MANAGER
2011 - 2013
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SOLD TEAM DJ SERVICES TO CLIENT COUPLES
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MANAGED COUPLE ACCOUNTS, ANSWERING QUESTIONS AND RESOLVING ISSUES
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PERFORMED ANNOUNCER AND DJ SERVICES AT WEDDINGS AND RECEPTIONS
OWNER
GPS
VIDEO SOLUTIONS
2008 - 2009
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OWNED AND OPERATED VIDEO PRODUCTION COMPANY CREATING WEDDING VIDEOS FOR COUPLES
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SOLD GPS VIDEO SOLUTIONS SERVICES TO CLIENT COUPLES
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SHOT AND EDITED FINAL VIDEOS FOR CUSTOMERS
EDUCATION
MOUNT VERNON NAZARENE UNIVERSITY
2016 - 2018
MASTERS OF BUSINESS ADMINISTRATION
ORGANIZATIONAL MANAGEMENT
FRANKLIN UNIVERSITY
2012 - 2016
BACHELORS OF SCIENCE
MARKETING
SKILLS
SCRIPT WRITING
BRAND MANAGEMENT
ADVERTISING
ADOBE CREATIVE CLOUD
GOOGLE ADS
COMMERCIAL PRODUCTION
